Sites: Africa, Marketing, Medical, Retail
Marketing community of Southern Africa
Marketing> The Loerie Awards 2008, Advertising, Branding, Cinema, CRM, Design, Digital, Direct Marketing, Education & Training, Eventing, Exhibitions, Magazines, Media, Mobile, Newspapers, Online Media, Out Of Home, Printing, Production, Promotions, Public Relations, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TV, Youth Marketing, 2010 FIFA World Cup
Snippets Submit a snippet
Related Snippets
Branding Snippets
More snippets...


Woolies kids 'mooving' on
Enterprise IG has designed an entirely new range of packaging for the Woolworths Children's Ayrshire range featuring the 'animated cow', an easily recognisable character icon. The packaging for this range of diary products has been designed to have significant shelf impact, attracting 'tweens' (ages 7-12) while maintaining appeal to mums, the primary purchaser. In the highly competitive kids market sector the goal is to create a strong brand under the Woolworths umbrella.

[18 Apr 2005 15:54]

 SEND TO A FRIEND  |   PRINT

 
Comment on this
 
• Disappointing - sowhat


Share this page (Tell me more)


 

Idea Engineers is in business to do one thing - grow yours. We believe great brands are built by a differentiated strategy, a strong reputation, excellent brand communications and an experience that lives up to the brand promise. Need to boost your business? Let's talk.
Mail janice@ideaengineers.co.za or call +27 11 803 0030.

To receive our newsletter mail ideas@ideaengineers.co.za

How good media reputations nourish SA's strongest brands

Many South African companies are overlooking the important role that public relations (PR) plays in shaping perceptions of their brands in a media-saturated world. That’s according to Janice Spark, managing partner at Idea Engineers.click here to read more.






The Fearless Executive; specialists in internal branding and designing the customer experience.
Find out more>>
www.thefearlessexecutive.com






Headlines in our
May/June 08 issue:
  • YOUR PEOPLE ARE YOUR BRAND
  • BUSH LUXE
  • BRAND REPORT: GEN Y
  • CONNECTING WITH GOOGLE

    For more information visit www.brandmagazine.co.za










    • Receive free email newsletter
     
    Tell a friend about us
     
    CONTACT US | ABOUT US | SEND US NEWS | ADVERTISING RATES | sales@bizcommunity.com | +27 (0)21 680 3500
    All rights reserved. © 2008. Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein. Privacy policy, Terms of Use.
    Connected by: Uninet