If you're thinking of attending the United States DMA's Annual Conference in San Francisco from 19 to 23 October, the South African DMA has negotiated a special $1100 discount if you book and pay before 5 October. The Marketing Conference and Exhibition is one of the largest in the world, attracting some 15000 delegates and 1000 exhibitors. For further details email Davie Ivins at exec@dma.org.za or phone Retha at the National Office on (011) 482 6440.