Below-the-line advertising agency Mick & Nick have recently bought a copy of
Mise en Page: The Theory and Practice of Layout by Alfred Tolmer. Referred to as the "Deco Bible", the book was published in 1931 by the same publishing house that produced the renowned fine arts magazine,
The Studio. From the Paris-based Maison de Tolmer publishing house, only 1500 English copies were printed, and it sold out in three months, regardless of the hefty price tag of £5. It was never reprinted so it has become somewhat of a desirable rarity amongst bibliophiles and collectors. 12 Nov 2009
Below-the-line specialists Mick & Nick and client Ster-Kinekor Theatres are using tactile elements to drive attendance to the screening of the BBC and Greenlight Media's
Earth. 12 Oct 2009
Creating highly effective, creative advertising doesn't all come down to the agency. To rework the time-worn phrase: Behind every piece of great advertising, there is a great client. Mick & Nick's Mick Shepard says the kind of client you are plays a large part in the kind of advertising you're being offered. 4 Aug 2009
Below-the-line specialists Mick & Nick took branding one step further for long-time client Look & Listen. 5 Jun 2009
With times as tough as they are and counterfeiting spiralling out of control, below-the-line specialist agency Mick & Nick spotted an opportunity to tap into an urban truth and drive a powerful value message from Look & Listen. 6 Apr 2009
Mick & Nick has been cheating in its communication for digital entertainment retailer, Look & Listen. And computer game players couldn't be happier. 9 Jan 2009
As part of a global initiative, Nike South Africa's BTL agency partner, Mick & Nick, was given the opportunity of creating a local campaign to launch street football onto the South African market. 15 Dec 2008
The quest to win a non-executive seat on the Hansa Board of Approval (HBA) has created great mileage for the Hansa brand since the competition kicked off in June this year. 2 Sep 2008
Below-the-line communications specialist Mick & Nick took the idea of having a tune stuck in your head to the next level with its new TV character, appropriately named TV-Head Boy, for client Look & Listen's commercial. 25 Aug 2008
In basketball and skateboarding circles, the Nike Dunk requires little introduction. Created to complement the uniforms of US varsity and college basketball teams, the Dunk's classic style saw it quickly leaving the courts to become a cult icon and an inspiration for fashion and youth culture. 27 Jun 2008
Michelle de Gouveia has been named Managing Director of below-the-line communications specialist Mick & Nick, effective immediately. 19 Mar 2008
Spring and summer are (if you'll excuse the pun) hot months in the paint sector. They're the seasons of rejuvenation and home DIY. Winter, by contrast, is a little slower. South Africans typically huddle inside, next to heaters and fires, drinking mugs of hot soup. Paint is one of the last things on their minds. 10 Dec 2007
