Pay for publicity

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Pay for publicity

Some clients want to pay for publicity only. How would this work?

I have a client that would like to move onto a pay-for-publicity model, away from a retainer model. How would this work? The only way I can think of is by Rand value, which would end up costing them a lot more than a retainer.

Any suggestions or workable models out there?

Thanks

[30 Aug 2004 15:51]