My first memories of the AA are those old metal badges on the big old Merc griles. But, have they lost some of the space they owned? Did they do enough for South African motorists? All insurance packages offer you pretty much the same as what the AA does.
Idea Engineers is in business to do one thing - grow yours. We believe great brands are built by a differentiated strategy, a strong reputation, excellent brand communications and an experience that lives up to the brand promise. Need to boost your business? Let's talk.
Mail janice@ideaengineers.co.za or call +27 11 803 0030.
How good media reputations nourish SA's strongest brands
Many South African companies are overlooking the important role that public relations (PR) plays in shaping perceptions of their brands in a media-saturated world. That’s according to Janice Spark, managing partner at Idea Engineers.click here to read more.
The Fearless Executive; specialists in internal branding and designing the customer experience. Find out more>> www.thefearlessexecutive.com