More and more, companies and organisations today are adopting scientific, disciplined approaches to marketing and sales. Of course, there are artistic elements in many of the things that marketers do, but marketing itself is not an art, and it's not mysterious. In fact, marketing is not an art - it's a science.

If you are in an environment where your marketing strategy needs to be executed with discipline, then this comprehensive two-day workshop that will empower you with the Excel techniques you need to deliver an artful marketing strategy in a straightforward language everybody can understand.

Aimed at further enhancing your knowledge of Excel for the purposes of advanced functionality, this intensive two-day workshop enables you to utilise normally uncharted territory in the one of Microsoft's most powerful Office Suite offerings

Key benefits of attending

- Forecast and calculate average growth rates with goal seek
- Quickly sort your whole database by clicking on just one column
- Sort data in your order, not just alphabetically
- See the sum by simply highlighting an area
- Find a segment of your data with specific characteristics

- Calculate sales vs. budget
- Segment, target and position with Pivot Tables
- Calculate compound growth rates

Who should attend
- Marketing managers
- Sales managers

For a full workshop outline please go to - http://www.frontfoot.co.za/ESSEfull.php

Venue

Date: 19 May 2008 to 20 May 2008
Location: Benvenuto Conference Centre, Johannesburg
Cost: R4 275.00 incl VAT

Contact: Adele Biani
Company name: Front Foot
Telephone number: +27 11 880 4808
Email address adele@frontfoot.co.za