If you are in the PR, events organising, communications industry or would like to learn more about these industries, then this course is for you. The facilitator, Dr Dennis Laxton, is a leading consultant in the project management, operations and event management fields and has been involved with Milpark Business School as a senior lecturer on the MBA programme and a consultant for many years. Dr Laxton also offers a one year applied project management course at NQF level 6.

About the facilitator

Dr Dennis Laxton is a leading consultant in the project management, operations and event management fields and has been involved with Milpark Business School as a senior lecturer on the MBA programme and consultant for many years. Dr Laxton also offers a 1 year applied project management course at NQF level 6.

Doctor of Business Administration – DBA 2003 (University of Natal)
Master of Business Leadership – MBL 2002 (University of SA)
Master of Business Administration – MBA 2000 (Charles Sturt Univ – Aus)
Master of Business Administration – MBA 1995 (Newport University – USA)
Certified Project Manager (Brainbench – USA)
Marketing Management Diploma (IMM)
Retail Management Certificate (IMM)
Higher National Diploma in Industrial Engineering (Technikon)

Some of his previous clients:

Siemens Denel Std Bank
Anglo American Grinaker LTA Alexander Forbes
De Beers Rand Water CSIR
Coca Cola Edgars Spoornet
Makro Barlows Unitrans Development Bank
ABSA SAB


Dates:6–7 March
Time: 08:30 – 4:30
(includes teas and lunch)
Cost per delegate: R3750

Target audience:

? Event and conference organisers
? Organisers of staff incentive programmes
? Students in the event management and PR fields
? In-house training co-ordinators
? Professional event administrators, co-ordinators and managers
? Marketing assistants
? Anyone involved in conceptualising, preparing, costing, designing and implementing events

Workshop programme
Course outline:

Session one (One Day)

• Conceptualise and develop events
• Event management charter
• Event management scope
• Developing a brief for service providers
• Developing a task list
• Project management
• Questions and answers
• Practical exercise

Session two (One Day)

• Producing budgets
• Working with service providers
• Logistics
• Tools for brainstorming
• Conference Planning
• Evaluation and reports
• Intro to PR and marketing for conferences, seminars and special events
• Questions and answers
• Practical exercise

The workshop includes:
The cost includes hardcopies of all presentations. Please note that seats are limited. Book now to avoid disappointment!

This workshop is also available as an in-house training package for a group of ten delegates or more.
For more information contact us for a comprehensive quote.

Venue

Date: 12 May 2008 to 13 May 2008
Location: Milpark Business School, Johannesburg
Cost: R3750.00
More info: Cnr Main Road East and Landeau terrace
Melville

Contact: Elisa Rickson
Company name: Milpark Business School
Telephone number: +27 11 718-4021
Email address elisar@milpark.co.za

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