Top salespeople know that no matter what the marketplace, successful negotiations are those where everyone wins.
Gaining customer commitment to a profitable business partnership … that's the ultimate goal of every interaction between your salespeople and your customers. But in today's marketplace, securing customer commitment is more challenging than ever before.
Increasing competition and escalating customer demands make it difficult for salespeople to gain acceptance of an initial sales proposal. More often than not, the salesperson is expected to negotiate or risk losing the business.
To build lasting, profitable client relationships, salespeople must be able to negotiate agreements that benefit everyone: the customer, the salesperson and the organization.
Professional Sales Negotiations provides your salespeople with the concepts and skills needed to steer face-to-face negotiations to a successful close.
In three modules—Understanding, Planning and Conducting—the program teaches your salespeople how to: • sell as long as possible before negotiating • maintain comparable value between what they and the customer give and get in a negotiation • develop solutions that satisfy themselves, your organization and the customer • think through a negotiation before it happens • be proactive in gaining a winning agreement
Venue
Date: 20 October 2008 to 21 October 2008 Location: to be advised, Cape Town