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ProVox: programme in PR management

The ProVox Centre for Public Relations and Communication offers a variety of Services Seta accredited short learning programmes, one of the courses is the Public Relations Management Course.

Public Relations Management Course content:
An intensive course for communication strategists on senior management level.
•Strategic management: Stakeholder relationship management. Levels of influence in the organisation. Organisational culture. Change management.
•Media relationship management: Media conferences. Radio and television interviews. Positioning the organisation in the media.
•Internet technology trends and its impact on PR.
•Managing public relations: Management principles. Structuring of the department. Budgeting. Negotiation. Conflict handling. Labour Relations. Human Resources. Lobbying and Advocacy. Sponsorships and CSI. Research consultants. Crisis communication.
Entry requirements: Extensive experience in all aspects of public relations and communication. Relevant qualifications.

Assessments: Workplace based assignments, practical board presentations, media conferences and on-camera television interviews. Open book exams based on industry case studies

Venue

Date: 09 March 2009 to 23 May 2009
Location: ProVox Centre for Public Relations and Communication, Johannesburg
Cost: R 16 770.00
More info: 108 Bram Fischer Drive, Ferndale, Randburg, Johannesburg

Contact: Madelline Kadzinga
Company name: ProVox Centre for Public Relations & Communication
Telephone number: 011 326 1262/ 076 724 5795
Email address madelline@provox.co.za

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