Gadgets are increasingly being used as effective marketing tools by companies who mix creativity with the required development skills.
Gadgets enable companies to attach their brand to a helpful tool and to reach a wide audience, appear on affiliate websites and reach people on their personalised homepages.

The Google gadget event will take place over four hours, from 16:30 until 21:00 on the 25th August in Midrand. The first part of the event will cover what gadgets are and the benefits of using gadgets as marketing tools. This component is aimed at decision makers in business, marketing, communications, design and development.

The second part of the event will focus on how to build a gadget with guidelines on best practice and technical demonstrations. This part of the event is aimed at creative agencies, web developers, web masters and technical leads.

The event is free, but seats are limited and will be allocated on a first come first served basis. In order to register for the event please send an email including your name, job title and website URL to gadget@quirk.biz

The event will take place on Monday 25 August from 16:00 to 21:00 in Midrand, Gauteng.
Google has also launched the Google Qualified Gadget Ads Expert programme that is aimed at professionals who currently develop or want to develop Google Gadget Ads. The programme focuses on improving the skills and success of developers, and is offered free of charge. For more information visit http://www.google.com/adwords/gadgetads/qualification/

Venue

Date: 25 August 2008
Location: Midrand

Contact: Craig Rodney
Company name: Emerging Media Communications
Telephone number: (011) 792-4706
Email address craig@emergingmedia.co.za