Communication strategy and skills

Africa> Southern Africa, South Africa

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• Handling the media Johannesburg 26 Jan

• Basic reporting course Johannesburg 26 Jan

• Writing for print course Johannesburg 28 Jan

• Writing and pitching strategic reports/proposals Johannesburg 2 Feb

• Communication strategy and skills Johannesburg 9 Feb

• Basic sub-editing course Johannesburg 9 Feb

• Corporate publications: write, edit, manage them Johannesburg 16 Feb

• Media Law course Johannesburg 23 Feb

• Face the media with confidence Irene/Midrand 24 Feb

• Journalistic ethics course Johannesburg 25 Feb

• Feature writing course Cape Town 2 Mar

• Writing speeches that grab Johanneburg 2 Mar

• Setting up a media strategy Johannesburg 9 Mar

• Face the media with confidence Port Elizabeth 11 Mar

• Working with Web 2.0 Johannesburg 16 Mar

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Communication strategy and skills

By course end you'll be able to understand the need for communication at national, provincial and local levels; craft and present models of communication strategies etc.

Candidates: Communicators, lobbyists as well as higher ranking employees from NGOs, CBOs and government departments.

In a nutshell: Strategy is central in making communication a successful management process. Knowing what to include and omit is the most difficult part of the job. A successful communication strategy leads to an involved and satisfied audience.

Outcomes: by course end you'll be able to:
• Understand the need for communication at national, provincial and local levels;
• Craft and present models of communication strategies;
• Grasp the role of communicators and why they matter;
• Compare government and business communications;
• Identify tools of communicators and their effectiveness;
• Become aware of what is not obvious in the media.

Venue

Date: 20 October 2008 to 24 October 2008
Location: IAJ Offices, Parktown
More info: 9 Jubilee Road
Parktown

Contact: Gugu Ndaba
Company name: Institute for the Advancement of Journalism
Telephone number: 011 4841765
Email address cmtu@iaj.org.za