Handling media interviews

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Handling media interviews

This two-day executive workshop will equip you with techniques to handle even the stickiest media interview effectively.

Has the media got your head spinning? Aimed at organisational spokespersons and even CEOs who need to get their message across, this two-day executive workshop will equip you with techniques to handle even the stickiest media interview effectively.

Date: Two-days
In a nutshell: Has the media got your head spinning? Aimed at organisational spokespersons and even CEOs who need to get their message across, this two-day executive workshop will equip you with techniques to handle even the stickiest media interview effectively.

Course outcomes - by course end you'll be able to:
• Understand the journalistic process and deal with its twists and turns
• Pin point critical issues that need to be communicated to target media
• Identify your messages and package them in soundbites
• Meet the journalist's need for a ‘story' while promoting your corporate message
• Shape your responses to increase the likelihood of being quoted
• Acknowledge "questions from hell" and spin them to your advantage
• Use body language and voice techniques to project a media-friendly personality

Venue

Date: 07 July 2008 to 08 July 2008
Location: IAJ Parktown, Johannesburg
More info: 9 Jubilee Road
Parktown

Contact: Gugu Ndaba
Company name: Institute for the Advancement of Journalism (IAJ)
Telephone number: 27 11 484 1765
Email address cmtu@iaj.org.za