Ukhozi FM is the biggest radio station on the continent. KwaZulu Natal is the most affected area with HIV/Aids. Here is the means to challenge this frightening cause !!!!!


These radio stations must be mandated to allocate airtime to any legitimate organization for campaign purposes. Obviously application, management and related issues can be ironed out.

Media Reps from some South African based broadcasters are crowding the corridors at the regional Departments of Health with expensive airtime proposals. When will they realize that this epidemic is lager than their commissions? Legitimate agencies like Love Life would do much better on these radio stations (to complement their outdoor campaign). Imagine the clever talk shows, guest speakers, role models motivating listeners etc.

Its time media owners realize that the affected communities represent a big portion of their potential target market(s).