AFRICAMike Walsh in Kenya for mentorship programme
[Carole Kimutai] Globally-renowned integrated marketing communications expert, Mike Walsh is in Kenya for a week long mentorship visit. Walsh, former CEO of Ogilvy & Mather (O&M) Europe and chairman of Ogilvy United Kingdom is an Ogilvy worldwide ambassador. 22 Sep 2008 11:51

AFRICAFirst global nation branding index
Singapore ranked number 1 on the first ever nation branding index to include all the countries and territories of the world, launched by East West Communications in Washington, DC on Wednesday, 3 September 2008. 4 Sep 2008 10:56

AFRICAImage key to Zim tourism revival
[Dumisani Ndlela] The Zimbabwe Tourism Authority (ZTA) is hoping to produce a turn in dwindling international arrivals from its Zimbabwe International Travel Expo, which has been re-branded, the Sanganai Travel and Tourism Africa Expo. 26 Aug 2008 12:17

AFRICAA fresh look for Uganda Clays
[Walter Wafula] Uganda Clays a brick- and tile-making firm and one of Uganda's oldest companies has rebranded to a more corporate look. 25 Aug 2008 09:10

AFRICAEast Africa: Book to track region's top brands
East African companies have been urged to become more innovative in order to secure international markets for their products and services and in the quest for competitiveness. 19 Aug 2008 15:15

AFRICAUgandan products achieve Superbrand status
Eight of Uganda's leading brands have achieved Superbrand status giving their products a chance to break through global markets. Leading the group is MTN Uganda, followed by Bell Larger, Uganda Waragi, Kinyara Sugar, Splash, The New Vision, Mukwano and Nomi. 18 Aug 2008 11:53

AFRICATelkom Kenya rebrands with new look
[Carole Kimutai] Two weeks after Celtel rebranded to Zain, another telecommunication company, Telkom Kenya, has joined the band wagon and unveiled its new look. According to Telkom Kenya, the rebranding symbolises the company's changes internally in terms of strategy, operation and organisation. 14 Aug 2008 15:41

AFRICACeltel Uganda changes brand name to Zain
[Walter Wafula] It's not a secret anymore. In a matter of hours, Zain will officially become the new brand name of pan-Africa telecommunication company Celtel International, as its parent company, Zain Group, seeks to fortify its African market and give it a global face. Zain is an Arabic word for beautiful, good and wonderful. 31 Jul 2008 14:23

AFRICASA oil giant expands its presence in two more African countries
Engen Petroleum Limited, one of South Africa's leading refined petroleum products company, will acquire Shell Petroleum Company Limited's downstream business interests in Lesotho and Zimbabwe, in terms of sale and purchase agreements signed in July 2008. 11 Jul 2008 08:41

AFRICASA oil company wins Ghana-NEPAD award
Engen Petroleum Ltd commits to Africa, remains on track to be a continental leader. 30 Jun 2008 14:10

AFRICAXenophobia - SA's branding crisis
[Vimtha Rajbansi] South Africa's image has suffered greatly from the wave of xenophobic attacks that took place recently. Here is a summary of the damage and some courses of action that need to be taken in order to restore the country's good name. 3 Jun 2008 11:35

AFRICAKingsley Holgate is fully fuelled for the road
South African adventurer Kingsley Holgate's latest expedition, a world first circumnavigation overland through 33 African countries, set out from Cape Point on April 27 in support of the “One Net, One Life Campaign”, which saw the expedition team aiming to reach a million people with treated mosquito nets and educational information on the disease. 21 May 2008 11:36

AFRICAEast African brands join family of international Superbrands - Superbrands
A host of brands operating in Uganda, Kenya and Tanzania have been identified by a voluntary independent panel of experts in the marketing and communications fields in East Africa. The brands participating in the programme range from local home grown brands through to worldwide global giants like Toyota, Mercedes Benz, Pirelli, Shell, Smirnoff and Weetabix. 1 Sep 2008 09:56