Issued by: HKLM


Karin Boshoff, MD of HKLM Exchange, said it was particularly gratifying that one of HKLM Exchange's clients had been acknowledged at such an illustrious forum, given that this division of HKLM had only been in operation for 18 months.

“It highlights our understanding of the reporting requirements for listed companies and the importance and value of integrating and aligning investor-related communications with the umbrella brand strategy. Whilst financial advertising is a requirement, it is also an important component of the brand communications process.”

Added Boshoff: “Design and presentation play an important role in investor communications, but content is the crux of the matter where disclosure, transparency and accountability are paramount.”

Sake24's Financial Advertising Awards were first held in 2000 in order to promote compliance with the King II report on corporate governance. The event recognises the achievements of the financial advertising industry and encourages more creative executions of these essential communications. There are two categories in the competition, the first being Content and the second being Visual Layout, Communication and Creativity.

This year the panel of independent adjudicators for the Content category was headed up by Professor Herman de Jager, head of the Department of Auditing at the University of Pretoria. Professor Ronel van Rensburg, head of the Department of Marketing and Communications, at the University of Pretoria headed the panel adjudicating the Visual Layout category.

Visit our PRESS OFFICE: HKLM is an entrepreneurial and dynamic leader in the branding arena, with unrivalled expertise in the field of brand strategy, design and implementation. The company has led many blue-chip rebranding projects and innovative brand development initiatives around the world, earning HKLM the title of South Africa's foremost brand consultancy in the Financial Mail Adfocus 2004 awards. Through independent business units HKLM Connect, HKLM Exchange, HKLM Ignite and HKLM Digital, the team is able to bring the brand alive, both internally and externally through integrated communications, investor relations and the production of Annual Reports, brand behaviour and an array of digital mediums. HKLM's expanding footprint includes offices in Johannesburg and Cape Town, and internationally in Berlin, Dubai and Lagos. HKLM's four founding members have combined their diverse experience with a hand picked team of highly talented people. This is a group that does it differently and without bureaucracy, with a pace that is urgent and with the client's business at heart - for real and for the long term. In other words ... New Brand Thinking! - more....

[9 Nov 2007 15:04]

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