Sites: Africa, Marketing, Medical, Retail
Marketing community of Zambia
Marketing> The Loerie Awards 2008, Advertising, Branding, Cinema, CRM, Design, Digital, Direct Marketing, Education & Training, Eventing, Exhibitions, Magazines, Media, Mobile, Newspapers, Online Media, Out Of Home, Printing, Production, Promotions, Public Relations, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TV, Youth Marketing, 2010 FIFA World Cup
Articles
Marketing Articles

Tobacco agreement terminated

Philip Morris International Inc. and British American Tobacco South Africa has terminated their Chesterfield licence agreement.

Philip Morris International Inc. (PMI) and British American Tobacco South Africa (Pty) Limited (BATSA) have jointly announced the termination of the Chesterfield License Agreement concluded between them for a number of countries in Southern Africa.

Under this licence agreement, which was concluded in 1981 between PMI and BATSA's predecessor, BATSA was granted exclusive rights to manufacture, distribute and sell tobacco products bearing the Chesterfield trademark in South Africa, Angola, Botswana, Lesotho, Mozambique, Namibia, Swaziland, Zambia and Zimbabwe.

From January 1, 2008, PMI's local affiliate, Philip Morris South Africa (Pty) Ltd. will assume responsibility for the Chesterfield trademark in South Africa and the other countries covered by the licence agreement.

[12 Oct 2007 06:21]


 SEND TO A FRIEND  |   PRINT


 
Comment on this
 

Share this page (Tell me more)


 





Receive free email newsletter
 
Tell a friend about us
 
CONTACT US | ABOUT US | SEND US NEWS | ADVERTISING RATES | sales@bizcommunity.com | +27 (0)21 680 3500
All rights reserved. © 2007. Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein. Privacy policy, Terms of Use.
Connected by: Uninet