The Baby Expo™ Durban won ‘Best Exhibition of the Year' at the Exhibition Association of South Africa (EXSA) awards held on the 13th November 2008 at the Expo Centre NASREC.
The dedicated team from Exposure Marketing: Warren Murray, Sandra Barcelos, Projeni Pather, Carmen Wagener, Shandrell Penniken.
The Baby Expo, the biggest baby and parenting exhibition in SA, dominated the category ‘Best Exhibition of the Year' (6001m² to 12 000m²) at the EXSA awards. The Baby Expo Joburg 2008, The Baby Expo Durban 2008 and The Baby Expo Cape Town 2007 (previously Your Baby Show) despite strong competition within this consumer exhibition category were all finalists.
In just four years, The Baby Expo has established itself as a leader in the pregnancy, parenting and baby exhibition industry. By far the biggest and most successful baby and parenting exhibition on the South African events calendar, The Baby Expo provides superior quality visitors, first-class exhibitors and outstanding organisation and creativity.
Projeni Pather is the driving force behind The Baby Expo, and has nurtured it from humble beginnings in 2004 into the multinational dominant brand it is today - a brand which has reached over 180 000 visitors' nationally in four years. The continued growth and success of The Baby Expos held nationally is testament to the business acumen and persistence of the organisers, a task not made easy considering the world's current economic climate.
The Baby Expo is continually evolving, improving and moving with the times. The successful formula is evident by numerous awards won from within the exhibition and public relations industries, an exhibitor base of over 300 exhibitors nationally consisting of all the big-name parenting and baby brands (Pampers, Baby City, Nuk, Philips Avent, Johnson & Johnson, Netcare and many other). In addition to this The Baby Expo has the distinction of having been the launch pad for many new products and services which are now successful companies and brands in their own rights (Dizzy Dots, Crazy Chameleon, Baby Love and others).
Projeni Pather, exhibition director says, “Every year we make promises to our exhibitors and visitors, and each year we deliver on these promises and aim to be innovative and pioneering with our ideas, strategies, implementation and service. Our team is unbelievably dedicated, passionate and committed, and I feel it is this dedication which has enabled us to grow the brand as successfully as we have within four short years.”
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