The Baby Expo™ is experiencing ever increasing success and popularity, evidenced by rising visitor numbers and consistent support from top parenting and baby brands. In an effort to meet increased interest in the event Exposure Marketing, event organiser of The Baby Expo Durban™, has made additional exhibition space available to those brands who want to be part of this South African parenting, pregnancy and baby phenomenon.
The Baby Expo Durban is being held from the 29th - 31st August 2008 at the ICC Durban, and thanks to innovative activities exclusive to the expo, such as daily Barney™, BJ and Baby Bop performances, and the All Expenses Paid Pregnancy Competition, this event is drawing interest from all areas of Kwazulu Natal and provides baby brands the opportunity to gain exposure and cement their brand within a specific target market.
The Baby Expo Joburg, held at the beginning of the year saw a 4% increase in visitor numbers with 28 230 visitors attending the show despite the global recession and South Africa's own troubles. Exhibition Director, Projeni Pather, says, “many exhibitors reported anywhere between a 50% to 400% increase in sales from last year, which is more important to us than the visitor numbers. Our winning formula once again is to deliver the right visitor to our exhibitors.” The Baby Expo Durban shows potential to be as successful or even more so, with over 5000 tickets purchased already.
To find out about exhibiting at The Baby Expo Durban and becoming a part of this phenomenon visit www.durbanbabyexpo.co.za or contact Exposure Marketing on 011 704 6695.
Visit our PRESS OFFICE: Get seen, touched and tasted at sa's biggest and best parenting expo ever! Everything you need for bumps, babies, toddlers and tots @ the Coca-Cola Dome.- more....
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