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The thigh's the limit!
Issued by: INM Outdoor

Nando's, dedicated to feeding South Africans with fire in their bellies, have done it again! Their advertising, embracing many topical and humorous issues revolving around life in South Africa, is fun and irreverent.

Their latest campaign, which includes outdoor advertising, is centred around ‘thighly' topical Vernon Koekemoer to promote their double thigh special.

The outdoor advertising creative execution, making use of Clear Channel Outdoors' Citilite format, demonstrates the creative opportunities that an ‘out-of-the-box' mindset can provide a marketer.

The campaign was conceptualised by Black River FC and co-ordinated by The MediaShop in Johannesburg.



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INM Outdoor, formerly Clear Channel Independent, is wholly owned by Independent News & Media PLC [“INM”], a leading international newspaper and communications group, with its main interests in Australia, India, Ireland, New Zealand, South Africa, sub-Saharan Africa and the United Kingdom.- more....

[23 Jun 2008 14:43]

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• Once again we do ads for ourselves
    • Come on...
• 'In jokes' - journo
• Vern...Rocks Man - coloured girl


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