Freeworld Coatings, the marketers of the Plascon, Earthcote, Midas, Polycell, Crown, Standox and Hamiltons brands, amongst others, have appointed King James to manage its communications.
King James was awarded the Freeworld Coatings account following a rigorous agency selection process. Commenting on the win King James Group MD James Barty says, “We really resonate with the Freeworld Coatings corporate ethos as well as the executive and marketing teams. Their business and brands present great opportunities for breakthrough creative ideas. This win again underscores the value of our integrated delivery and is a unique win accessing the combined strengths of both our Johannesburg and Cape Town offices.”
As the leader in the manufacture of decorative, automotive and industrial coatings in Southern Africa, Freeworld Coatings provides full systems solutions across sectors ranging from architectural coatings to performance coatings and related products.
The King James Group also currently works on campaigns for Allan Gray, Levis, Bell's, Johnnie Walker, kulula.com, Cape Union Mart, Parmalat and Triumph International amongst others.
Visit our PRESS OFFICE: King James is a full service integrated Advertising Agency consisting of King James (brand strategy), rsvp (design, promotional marketing and CRM) and Mnemonic (web development).- more....
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