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SectionsSpecial sectionsIn the news |
ADreach uplifts with literacy training - ADreach
Feed your ego, again - Loeries annual out
Captured market at airport for 360-degree screensDesigned for 24/7 operation, Indiza Media's 103-inch plasma technology screens offer captivating audience attention, clear product presentation and serve as optional showcases. They can best be viewed at the OR Tambo International Airport's security check-in at the domestic departure terminal. 3 Feb 2010 08:48 No can do Cannes?
It's a wrap for FNB
Superga walks tall with new branded taxi top campaign - Graffiti
Cannes Lions 2010 entries open, with new awards
Colourful ‘green' bags from Sandton City
Medical advertising gets the nodUsing TLC's medical holding, Netcare and Medicross clinics, Aspen was able to advertise its new scheduled sleep deprivation product in the exact place that consumers, wanting to correct their sleeping patterns, were most likely to see the ad. 26 Jan 2010 09:55 DStv summer car splash - Moving Ads
New outdoor predator on the prowl
[2010 trends] Media law a necessity, not a luxury
The ultimate car wash - What's New Media
| In brief Ad showcase |
More than 20 employees at The ADreach Group have completed a MAPPP-SETA funded literacy training programme designed to empower and uplift individuals within the Group, and the outdoor media industry at large. 
Hot off the press, the 31st Loerie printed annual of 313 pages is now available with a complementary DVD set at R605 (excl. vat). 
Reportedly, the largest building wrap in Port Elizabeth has been erected by Tractor Outdoor Eastern Cape managed the project from inception to completion on behalf of First National Bank as part of its World Cup 2010 campaign. 
Italian shoe brand, Superga, recently hit the streets of Durban and Cape Town atop 40 metered taxi vehicles. Assisted by vehicle branding specialist Graffiti, Superga's promotion formed a large part of their summer communications campaign targeting youth holidaying on the some of the country's most popular beach spots. 
LONDON: The 57th Cannes Lions International Advertising Festival is now open for entries in all categories - Film, Press, Outdoor, Direct, Media, Cyber, Radio, PR, Promo & Activation (previously Promo), Design, Titanium, Integrated and the new Film Craft Lions category. Also new are Independent Agency of the Year; Grand Prix for Good; Craft in Cyber, Press and Radio; and 3D Structural Design in Design. 
Sandton City's fabric ‘hanging banners', featuring the vibrant advertising from the centre's previous promotions and campaigns, have now been re-used and designed into chic shoppers. While these bags are 'green', they flaunt a rainbow of colours in swirls, blocks, text and stripes. As fabric features designs from a variety of promotions and marketing campaigns, each one is special. 
Moving Ads joined forces with DStv Compact to promote the 35-channel bouquet at various Compact-branded car washes “ko Kasi”. 
The new corporate identity for the outdoor advertising company, previously known as INM Outdoor, was unveiled at a function at Montecasino last night, Thursday, 21 January 2010. The new name for the business is Continental Outdoor Media. 
What's New Media has taken outdoor advertising further by allowing companies to increase their brand exposure. They introduced the idea of branded car washes to DStv Compact and they loved the idea for the obvious reason that it is a great way to get your name out there in the street, and also to get people talking. 
Human Resources & RecruitmentHigher level of consciousness needed for leadership |
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