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More acquisitions in SA digital industry
Neo South Africa, part of Ogilvy South Africa, announced yesterday, Wednesday, 1 September 2010 the acquisition of Christine Da Silva and her team, all previously at local online marketing company, Altersage, to bring SEO and paid search expertise in-house. At the same time, Digitalmark has announced its acquisition of Internet AdSales (IAS), giving online advertisers access to over 200 niche sites.
Sign up - let the truth be told

Let the truth be told! Stop the secrecy law (Protection of Information Bill). Sign up to Right2know.org.za. A civil society campaign - Right2Know - supported already by over 180 organisations and 400 individuals, is being launched today, Tuesday, 31 August 2010, at 1pm. 31 Aug 2010 10:23


OUTsurance announces the launch of a direct life insurance product - OUTsurance

OUTsurance has announced the extension of its insurance product offerings with the addition of a fully underwritten and comprehensive life insurance product. 3 Aug 2010 14:04




Old Spice: Humble pie for naysayers

[Rob Dickens] We recently featured an article about the massively popular Old Spice social media campaign. In the article I sung the praises of this campaign like a 10-year-old, braces-sporting teenage girl commenting on the latest Justin Bieber music video. I was a fawning fanboy of the Wieden + Kennedy executed campaign. In the article I stated that I would "do a swan dive into a hot tub" if the campaign hadn't boosted sales. 29 Jul 2010 08:39


DigitalMark to represent MSN South Africa

New player DigitalMark, a sister company to RadMark, recently launched itself by securing the rights to represent MSN South Africa (za.msn.com), along with its existing radio brand websites, after an incubation period of two years. 28 Jul 2010 11:23


The changing role of sales in banking

[Peter Gilbert] Given the importance of "rainmakers" to the financial wellbeing of a bank, you could be excused for assuming that banks would be highly focused on recruiting and retaining the best sales talent available. But, you would be wrong! 22 Jul 2010 13:14


Moves at IDG

Following the resignation of sales and marketing director Stefan Buss, IDG MD Sandro Corrado will take over some of his portfolio and Stuart Killops will take over sales. 22 Jul 2010 10:54


Boomtown wins R100k ad space

The Boomtown Strategic Brand Agency in Port Elizabeth entered The R100 000 Adspace Competition in [Ed.], a digital magazine for the advertising industry produced on behalf of Media24 Magazines by New Media Publishing. 22 Jul 2010 10:33


United Stations to represent Kaya FM

From 1 September 2010, United Stations will replace RadMark as Kaya FM's national sales representative, the station announced yesterday, Monday 19 July. The RadMark group serviced the station from February 2001. 20 Jul 2010 08:53


Enterprise development funding is critical to SA's future economic development - Innovative Franchise Concepts

Most economists and businesspeople agree - enterprise development makes sense on a number of levels. It is a sound way to increase economic activity, develop new products, expand technology, empower people and create employment. It is hardly surprising therefore, that the South African government is so committed to enterprise development. 7 Jul 2010 12:30


New business managers at Ads24

Ads24 has developed a business managers' structure that enables media planners and buyers to get the required information, such as circulation figures, newspaper red and green rates and reader profiles related to a specific title amongst the group's 94 plus newspaper titles. 2 Jul 2010 10:20


An elegant alternative to social grants - Innovative Franchise Concepts

As a country South Africa is one of the top spenders, proportionately, when it comes to social grants. At the start of the economic crisis, the Minister of Finance announced that country would spend an extra R13.2 billion on social security grants, brining the total to R80 billion. That's 12% of the total government spend. 30 Jun 2010 22:34


Where it began - Innovative Franchise Concepts

[Lee Grant] It was in 2005, while my wife and I were touring through Europe, that my entrepreneurial optimism got the better of me and the prospect of hard currency and a first-world economy became very appealing. Maybe we should give up on South Africa and make the move overseas? 30 Jun 2010 22:12


Presenting to the undead: how to avoid audience disconnect

[Douglas Kruger] It's about as much fun as making love to an unresponsive partner. Dead audiences. You sing, you dance, you juggle; they sit and stare. Some of them just think of England. What can you do to stop the life draining out of the room? How can you avoid that sinking sensation in your stomach every time they switch off? 21 Jun 2010 13:39


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