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Turning up the volume of the customer's voice
[Peter Gilbert] In the 1980s, America wrested the America's Cup from New Zealand by resorting to radical change, and competing with a catamaran which comprehensively outperformed New Zealand's conventional monohull in the prevailing light winds off California. Much the same situation prevails in selling in recessionary markets.
Emerging markets at the fore - BMI report
According to a newly released report, Emerging Markets Take Centre Stage: A Dramatic Shift in Purchasing Power, from country risk specialists Business Monitor International (BMI), the next decade will see a dramatic rise in the spending power of the emerging markets (EM) consumer.
Emerging markets at the fore - BMI report

According to a newly released report, Emerging Markets Take Centre Stage: A Dramatic Shift in Purchasing Power, from country risk specialists Business Monitor International (BMI), the next decade will see a dramatic rise in the spending power of the emerging markets (EM) consumer. 8 Feb 2010 11:35


Post, courier benefit from online retail - Datamonitor

One of the areas that remained relatively buoyant internationally, despite the recession, is online retail which is leading to a rise in home deliveries. This is one of the findings from research by independent market analyst Datamonitor that revealed that this rise is benefiting post offices and courier firms contending with a difficult trading environment. 5 Feb 2010 09:49


BASA releases research on arts sponsorship

The bi-annual Business and Arts South Africa (BASA) Artstrack research study is out now, outlining the trends for 2009 in the arts and culture market in South Africa. Conducted nationally over a period of two and a half months, the key finding is that arts sponsorship has grown to nearly R360 million in 2009, more than double the 2001 figure, when the arts market was estimated at around R136 million. 4 Feb 2010 12:49


More intl expertise for Ipsos-ASI SA

Ipsos-ASI continues to make high-level appointments to enhance its specialist offerings in South Africa with the recent appointment of Nicole Ndoumbe-Myers as head of Ipsos-ASI for Ipsos South Africa and sub-Saharan region. 2 Feb 2010 07:47


Social media, the youth frontier - Interact Research, Design & Training

Student Village, one of South Africa's top youth marketing agencies, and Interact RDT, a brand experience and research consultancy, have put together a report on the use of social media by the youth. The reason why the report focuses on students is because they are by far the biggest users of social media and the internet. 29 Jan 2010 11:16




An Online Panel, research made easy - Interact Research, Design & Training

Have you ever wanted to conduct consumer research but are all too aware of the difficulties that come with it? Well, Interact is about to change all this and make the task of conducting research a simple one with the launch of their new Online Panel. 11 Jan 2010 13:01


2010: Our Cup runneth over

Good news from FIFA: not only have two million tickets been sold to date, a recent poll reveals that South Africans are ‘overwhelmingly positive' about hosting the 2010 FIFA World Cup. 28 Jan 2010 12:41


SA consumer confidence declines - MasterCard survey

[Issa Sikiti da Silva] The South African consumer confidence index has fallen to 59.8 from 67.3 six months ago and 78.7 a year ago, according to a recent survey released this morning, Thursday, 28 January 2010, by MasterCard Worldwide. 28 Jan 2010 12:00


Salary survey reveals ongoing inequalities

The third annual Careers24 Salary Survey, released earlier this week, reveals that despite South African organisations' commitment to gender and racial equality, differences among the demographics suggest that many are still unconvinced. 27 Jan 2010 10:46


Eighty20 launches the Fact-a-Day archive, with over 1,000 facts about South African consumers - Eighty20

Every business day since September 2005, Eighty20 has sent out a short fact about South African consumers. Now that they've reached their 1000th fact, they thought it would be useful to put them all in one place, in the public domain, and make them searchable and comment-able. 26 Jan 2010 11:45


Social media attracts the 30-somethings

MWEB commissioned TNS Research Surveys to conduct The Friendship 2.0 survey towards the end of 2009 among local web users aged 16 years and older to identify which social networking platforms are popular among South Africans and to establish what they are doing on the various sites. 25 Jan 2010 09:54


ECI - end 2009: Recession bottomed out in fourth quarter, confidence in future healthy - TNS Research Surveys

TNS Research Surveys has released their Economic Confidence Index (ECI) results for metropolitan adults for the end of 2009. While the overall ECI has stayed static since mid-year at 130 (May 2002 = 100), this hides considerable - and counterbalancing - movements in the two components that make up the Index. 25 Jan 2010 09:46


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